顏蕊 罐裝彩膠套盒
BRAND:顏蕊 Youth Rose
PROJECT MANAGER:Kevin
DESIGNER:明洋
3D EFFECT:Mega
YEAR:2024.10
In 2015, the parent company of Yanrui was established in Shanghai. It was the first in China to launch the universal nail art functional glue brand "Youth Rose Yanrui", and has now become a leading brand of nail art functional products. The products have been sold to dozens of countries and regions such as the United States, the United Kingdom, Canada, Russia and Vietnam, with cumulative sales exceeding 20 million bottles. Yanrui adheres to a people-oriented approach, taking "manicurists" as the core of its work, and is committed to providing manicurists with stable, professional and most cost-effective beauty products and services. With stable quality and a good reputation, its brand influence continues to expand.
For this design, due to the excessive number of strokes in the character "Yan Rui", to reduce visual complexity, we have hidden some strokes, making the overall treatment more concise and clear. The logo has been redesigned, and a small flower is interpreted using a diamondiamond cutting technique, corresponding to the brand name "Yan Rui". The packaging material of the can has been changed from the original slender bottle to a round and flat bottle, which is more convenient for manicurists to take out.
2015年顏蕊的母公司成立于上海,在國內率先推出通用型美甲功能膠品牌“Youth Rose 顏蕊”,現已成為美甲功能性產品領導品牌。產品已銷往美國、英國、加拿大、俄羅斯、越南等幾十個國家和地區,累計銷量突破了2000萬瓶。顏蕊以人為本,以“美甲師”為工作核心致力于為美甲師提供穩定和專業且最具性價比的美用產品和服務,憑借穩定的品質和良好的口碑,品牌影響力持續擴大。
本次設計由于“顏蕊”筆畫過多,為降低視覺復雜性,我們隱藏了部分筆畫,整體處理更加簡潔清晰,logo進行重新設計,采用鉆石切割的手法去詮釋一朵小花,對應品牌名“顏蕊”,罐體包材由原先細長瓶更換為圓扁瓶,更加方便美甲師的拿取工作。



















