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Mengyao is a brand that provides scientific waist support. It is mainly sold through the Douyin live streaming channel and targets consumers aged 25 to 40. The main function of the product is to support the waist and offer certain protection to it.

This project takes into account that the product needs to be sold through special channels. The design form should follow the logic of a bestseller, achieving a differentiated effect in all aspects. The font should be a clear bold type. The main visual should provide selling point information, making the "support" move and exaggerating the current situation of consumers. The product is needed to help support it, making the product unforgettable in the eyes of consumers.

萌腰是一個科學護腰的品牌，主要在抖音直播渠道進行銷售，面向25-40歲消費人群，產品主要功能是支撐腰部，對腰部起到一定保護作用。

本次項目考慮到產品需要在特殊渠道上進行售賣，設計形式需要遵循爆款邏輯，在各個方面達到差異化效果，字體上采用清晰的黑體，主視覺給到賣點信息，讓“撐”動起來，夸大表達消費者現狀，需要該產品來幫助撐腰，讓產品在消費者眼中過目不忘。